I'M ADDICTED
I love brands that evoke desires. Brands that know exactly why they exist and what their value is. At the same time, they don’t give you a choice, because you either have them or you will stay unfulfilled.
I’m here to help you create a brand that has character. A brand that will bite into your customers’ hearts and be part of their dream life. You may not appreciate how much products or services can mean to people, but remember all those who have more pictures of a car on their phone as their loved ones. Those who wait months to get to their desired place. Those who drink one label’s coffee. This is the power of branding.
Meanwhile, marketing suffers from mediocrity. The same story is told thousands of times and people count on luck that someone will stick to it. There is no problem if customers are absolutely passive and take what you give them. The problem arises when clients start asking questions. It may turn out that you have nothing special to offer them.
It is certainly more comfortable to play the role of a statistician, like carrying the burden of the first plan on your shoulders. The question is, what stakes do you want to play for?
My suggestion is this – let’s talk about your brand’s aspirations and see if there is work to be done.